Eliza Schleifstein, Senior Media Strategist, New York, NY

Eliza has a proven track record of developing and implementing strategic corporate, financial, clinical and regulatory milestone and crisis media outreach plans that generate results. A hands-on media expert who spends hours communicating with reporters weekly, she also applies her insights to ensure that JPA’s clients are trained and ready to communicate their key information in a way that will resonate with the media.  Eliza has worked with nearly every major pharmaceutical company and taken start-up biotechs from their very beginnings through both the initial public offering process to become public companies and FDA and European regulatory stages to become commercial entities.